Best Value Colleges - Optimal Choice

By the GradReports team | Updated 11/2/2021

Our Optimal Choice list highlights the best value colleges for students that offer high salaries and low tuition. We researched salary and tuition information for over 1,782 colleges to find the schools that produce alumni who earn high salaries without the high price tag. We determine alumni earnings based on a ranking system that investigates alumni salaries by program, called Salary Score. See our methodology for additional information.

Key Insights

  • Over 85% of Optimal Choice colleges are public schools.
  • Of the private non-profit schools on the Optimal Choice list, over 75% are primarily online.
  • The top-ranked school based on our Salary Score is Thomas Edison State University, a primarily online college that costs less than $8,000 a year, just ahead of UC-Berkeley.
Read our full analysis below.

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Optimal Choice Colleges

111 Colleges that Offer High Alumni Salaries and Low Tuition

University of California - Berkeley Berkeley (CA) $14,253 93.80
Capella University Minneapolis (MN) $14,540 90.97
California Polytechnic State University-San Luis Obispo San Luis Obispo (CA) $9,943 90.16
The College of New Jersey Ewing (NJ) $16,923 89.07
Colorado State University Global Greenwood Village (CO) $8,400 88.90
California State University - East Bay Hayward (CA) $7,000 88.36
National University La Jolla (CA) $13,320 87.96
San Jose State University San Jose (CA) $7,852 87.70
Linfield University - Online and Continuing Education McMinnville (OR) $13,365 86.63
Georgia Institute of Technology Atlanta (GA) $12,682 86.35
University of Maryland - College Park College Park (MD) $10,779 86.24
UMass Global Multiple Locations $12,440 86.04
University of Maryland Global Campus Adelphi (MD) $7,560 85.66
The University of Texas at Austin Austin (TX) $10,824 83.25
University of Minnesota-Crookston Crookston (MN) $12,116 82.95
Western Governors University Salt Lake City (UT) $6,670 82.02
University of Michigan - Ann Arbor Ann Arbor (MI) $15,558 81.14
University of Virginia Charlottesville (VA) $17,798 80.95
Oregon Institute of Technology Klamath Falls (OR) $10,485 79.53
Concordia University - Saint Paul Saint Paul (MN) $22,800 79.36
University of the District of Columbia Washington D.C. $6,020 77.52
Bowie State University Bowie (MD) $8,444 77.49
The University of Texas Permian Basin Odessa (TX) $6,666 76.33
Sonoma State University Rohnert Park (CA) $7,880 75.93
University of Massachusetts - Boston Boston (MA) $14,613 75.43
University of Washington - Seattle Seattle (WA) $11,465 75.43
University of Illinois Urbana - Champaign Champaign (IL) $15,122 75.30
San Francisco State University San Francisco (CA) $7,266 75.27
Metropolitan State University Saint Paul (MN) $8,114 75.24
University of Massachusetts - Amherst Amherst (MA) $16,389 75.17
Southern New Hampshire University Online Manchester (NH) $9,600 74.67
University of Wisconsin - Madison Madison (WI) $10,725 74.67
University of New Hampshire - Main Campus Durham (NH) $18,879 74.57
Touro College New York (NY) $20,550 74.38
Texas Tech University Lubbock (TX) $9,300 74.18
University of Delaware Newark (DE) $14,280 74.18
Purdue University - Main Campus West Lafayette (IN) $9,992 73.92
Worcester State University Worcester (MA) $10,161 73.47
George Mason University Fairfax (VA) $12,564 73.20
James Madison University Harrisonburg (VA) $12,206 73.07
Texas A&M University - College Station College Station (TX) $12,153 72.97
Indiana University - Bloomington Bloomington (IN) $10,947 72.94
University of Minnesota Minneapolis (MN) $15,027 72.17
University of Houston - Clear Lake Houston (TX) $7,310 71.77
Virginia Polytechnic Institute and State University Blacksburg (VA) $13,691 71.53
University of Alaska Anchorage Anchorage (AK) $8,103 71.06
Michigan State University East Lansing (MI) $14,460 70.95
Towson University Towson (MD) $10,198 70.92
Minnesota State University at Mankato Mankato (MN) $8,438 70.85
West Chester University of Pennsylvania West Chester (PA) $10,421 70.85
Longwood University Farmville (VA) $13,520 70.61
Colorado School of Mines Golden (CO) $19,062 70.30
Michigan Technological University Houghton (MI) $15,960 69.78
University of New Hampshire College of Professional Studies Concord (NH) $7,791 69.39
Miami University - Oxford Oxford (OH) $15,911 69.32
Iowa State University Ames (IA) $9,320 68.79
Arizona State University, Online Tempe (AZ) (and 4 others) $10,698 68.62
University of Massachusetts - Lowell Lowell (MA) $15,648 68.62
University of Colorado Boulder Boulder (CO) $12,500 68.37
University of Connecticut Storrs (CT) $17,226 68.37
University of Michigan - Dearborn Dearborn (MI) $13,304 68.37
California State University - Sacramento Sacramento (CA) $7,368 68.08
Illinois State University Normal (IL) $14,832 67.47
Utah Valley University Orem (UT) $5,820 67.40
Winona State University Winona (MN) $9,666 67.15
Rutgers University New Brunswick (NJ) $15,407 67.00
Saint Cloud State University St. Cloud (MN) $8,656 66.97
University of Houston - Downtown Houston (TX) $6,788 66.75
Metropolitan State University of Denver Denver (CO) $8,151 66.57
University of Utah Salt Lake City (UT) $8,615 66.57
Pennsylvania State University State College (PA) $18,450 66.49
CUNY John Jay College of Criminal Justice New York (NY) $7,470 66.31
Ramapo College of New Jersey Mahwah (NJ) $14,678 65.91
Wilmington University New Castle (DE) $11,480 65.80
Citadel Military College of South Carolina Charleston (SC) $12,620 65.17
Salem State University Salem (MA) $11,128 64.88
The University of Texas at Arlington Arlington (TX) $11,040 64.84
CUNY York College Jamaica (NY) $7,358 64.62
University of Wisconsin - La Crosse La Crosse (WI) $9,127 64.51
University of Wisconsin - River Falls River Falls (WI) $8,037 64.51
University of California-Santa Barbara Santa Barbara (CA) $14,391 64.17
Central Washington University Ellensburg (WA) $8,273 63.98
Kansas State University Manhattan (KS) $10,440 63.87
CUNY Lehman College Bronx (NY) $7,410 63.53
University of Wisconsin - Stout Menomonie (WI) $9,463 63.34
University of Wisconsin - Eau Claire Eau Claire (WI) $8,840 63.31
University of North Dakota Grand Forks (ND) $9,736 63.27
University of Wisconsin - Whitewater Whitewater (WI) $7,695 63.12
California State University - San Marcos San Marcos (CA) $7,717 63.01
Lamar University Beaumont (TX) $8,494 63.01
University of Nebraska at Omaha Omaha (NE) $7,980 62.82
Minnesota State University - Moorhead Moorhead (MN) $8,954 62.78
University of North Texas Denton (TX) $11,044 62.78
William Paterson University of New Jersey Wayne (NJ) $13,370 62.78
Missouri University of Science and Technology Rolla (MO) $9,936 62.48
Framingham State University Framingham (MA) $11,100 62.44
University of California - Los Angeles Los Angeles (CA) $13,240 62.40
University of Northern Iowa Cedar Falls (IA) $8,938 62.13
Ohio State University - Main Campus Columbus (OH) $11,084 62.10
Auburn University Auburn (AL) $11,492 61.98
University of Missouri Columbia (MO) $10,477 61.94
University of Houston Houston (TX) $9,221 61.87
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The Optimal Choice for College: Go Public, or Go Online

Optimal sought to discover the schools that lead to a relatively high Salary Score for alumni at relatively low cost. Our research revealed that most of the best value colleges that met our criteria are public schools. As long as you qualify for in-state tuition, it's worth considering the public colleges in your state with the highest Salary Score: Lower upfront costs mean lower student loans, which leads to less student debt in the future.

Attending college online may be another cost-saving option when pursuing higher education. For example, private schools sometimes charge online students less, while public colleges often charge distance learners the in-state rate regardless of their residency. Importantly, many schools with a high Salary Score offer online degree programs, while others on the list are fully online.

Graph showing that over 85% of Optimal Choice schools are public colleges.

Almost 86% of colleges on our Optimal Choice list are public. This finding is notable because Optimal has tuition and salary data for nearly double the amount of private schools as compared to public, so the total number is skewed toward private colleges. Public schools just happened to have better overall results based on our analysis of cost and salary outcomes. In addition, most of the private Optimal Choice schools are non-profit. In fact, only 3.6% of all schools on the list are for-profit.

Almost all private colleges on the rankings list have a significant online presence. Approximately 75% of the institutions listed are primarily online, meaning that they offer more than half their classes virtually.

The Top Schools for Salary Score

In general, private schools tend to lead to higher alumni salaries. However, Optimal Choice schools control for cost in addition to Salary Score. To rank as an Optimal Choice institution, a school must have below-average tuition. Only two of the top five Optimal Choice schools with the highest Salary Score values are private. In addition, three of the top five are primarily online institutions: Thomas Edison State University, Capella University, and American Public University System.

Top School for Salary Score
Salary Score
93.80
Annual Tuition
$14,253

Close behind TESU is UC Berkeley, a prestigious public school with a similar Salary Score to the University of Notre Dame. The university offers a variety of bachelor's degrees, and five of these disciplines score 100: business administration and management, communication and media studies, computer science, electrical engineering, and urban studies. Berkeley alumni likely earn high salaries because many choose to continue living in the San Francisco Bay Area after graduation. Since this area has one of the highest costs of living in the country, employers pay well to attract qualified employees.

Optimal Choice

Capella University

Minneapolis (MN)
Top School for Salary Score
Salary Score
90.97
Annual Tuition
$14,540

Capella is the first of two for-profit online schools among the top five best colleges for Salary Score. Capella's score of 90.97 places it between private universities, such as the University of Chicago and Vanderbilt, which cost $37,500-46,000 more per year in tuition. Capella’s high-scoring programs are bachelor's degrees in information technology, computer science, and business, which each score a 98 or above.

Top School for Salary Score
Salary Score
90.16
Annual Tuition
$9,943

Cal Poly is a public school that features tuition costs in the lower 20th percentile nationwide for students with in-state residency. Cal Poly ranks slightly above Washington University in St. Louis with a Salary Score of 90.16. This overall score is boosted by program scores of 100 in business administration and management, computer science, natural resource conservation, parks and recreation management, and fine arts.

Top School for Salary Score
Salary Score
67.40
Annual Tuition
$5,820

Utah Valley has the lowest annual tuition of any public school on the Optimal Choice list at $5,820. It also ranks in the lowest 12th percentile for tuition nationwide. The university's highest scoring programs include air transportation, business, criminal justice, and philosophy. Utah Valley's Salary Score of 67.4 is especially strong for alumni who work nearby after graduating. Given that the cost of living in Utah is somewhat low, wages can stretch further than they would in more expensive states.

Top School for Salary Score
Salary Score
77.52
Annual Tuition
$6,020

UDC is a historically Black university (HBCU) and the only public university in the District of Columbia. As an HBCU affiliated with the Thurgood Marshall College Fund, Black UDC students can access a range of financial aid options to help fund their degrees. UDC's Salary Score of 77.52 is slightly above the University of Texas Permian Basin, the next most affordable Optimal Choice college. Two UDC programs earned Salary Scores of 100: (1) psychology and (2) human development and family studies.

The Top Schools With the Most Affordable Tuition

Among the Optimal Choice schools with the lowest tuition rates, four of the top five are public. The one private school on the list, Western Governors University, is a non-profit institution. Our Salary Score for the five schools on this list don't correlate neatly with their tuition rates. For example, the University of Houston-Downtown has the highest tuition and lowest Salary Score of these five, but the next most affordable college has the highest score by a fair margin.

Top School for Salary Score
Annual Tuition
$5,820
Salary Score
67.40

Utah Valley has the lowest annual tuition of any public school on the Optimal Choice list at $5,820. It also ranks in the lowest 12th percentile for tuition nationwide. The university's highest scoring programs include air transportation, business, criminal justice, and philosophy. Utah Valley's Salary Score of 67.4 is especially strong for alumni who work nearby after graduating. Given that the cost of living in Utah is somewhat low, wages can stretch further than they would in more expensive states.

Top School for Salary Score
Annual Tuition
$6,020
Salary Score
77.52

UDC is a historically Black university (HBCU) and the only public university in the District of Columbia. As an HBCU affiliated with the Thurgood Marshall College Fund, Black UDC students can access a range of financial aid options to help fund their degrees. UDC's Salary Score of 77.52 is slightly above the University of Texas Permian Basin, the next most affordable Optimal Choice college. Two UDC programs earned Salary Scores of 100: (1) psychology and (2) human development and family studies.

Top School for Salary Score
Annual Tuition
$6,666
Salary Score
76.33

UTPB is the second member (out of three) in the University of Texas system represented on the Optimal Choice list, and it has the lowest tuition. The university is perhaps best known for its engineering degrees, such as its petroleum engineering program, which earned a Salary Score of 90. However, graduates of other UTPB programs earned even higher relative salaries in their fields, including human development and family studies, English, sociology, and psychology.

Optimal Choice

Western Governors University
Salt Lake City (UT)

Top School for Salary Score
Annual Tuition
$6,670
Salary Score
82.02

WGU is the only fully online school among the five most affordable Optimal Choice colleges. Although it's a private non-profit university, its tuition rate is in the lowest 14th percentile of U.S. schools. It also features a Salary Score of 82.02, placing it higher than the University of Michigan. WGU's highest-scoring disciplines include sales and marketing, business administration and management, and health and medical preparatory degrees.

Top School for Salary Score
Annual Tuition
$6,788
Salary Score
66.75

This university rounds out the list of most affordable Optimal Choice colleges. Its tuition is only about $100 more per year than WGU, which also places it in the lowest 14th percentile of tuition rates nationwide. UHD's top-scoring degree programs are unique among the most affordable Optimal Choice schools: rhetoric and composition earns a Salary Score of 99 and marketing earns a 95.

How Does Average Public Tuition Compare to Average Private Tuition?

Bar graph showing that average college tuition is $9,208 for public colleges, $15,475 for private for-profit colleges, and $31,298 for private non-profit colleges.

On average, private non-profit schools charge more than three times the public tuition rate for in-state residents. This difference leads to an average cost disparity of $88,000 over the course of a four-year degree. For-profit schools fall in the middle, meaning they tend to be more expensive than public colleges but significantly cheaper than private non-profit schools. Importantly, out-of-state tuition at public schools can also be expensive, so it's worth investigating schools where you can secure in-state residency to lower the tuition rate.

The Optimal Choice list contains so many public institutions because their relative affordability satisfies one of the criteria for inclusion. There are also many public colleges with an advantageous overall Salary Score and for a number of individual programs. If you're attracted to the combination of low cost and strong salary outcomes, you may want to consider a public Optimal Choice college where you'll be eligible for an in-state tuition rate.